Top Local Brand for Educational Travel in Singapore: How LEZHIYANXUE Creates Immersive Learning Journeys

During every holiday season, travel platforms are flooded with offers for “cheap Singapore tours” and “popular free-and-easy packages.” But once you click in or actually experience them, you’ll often realize that these so-called “hot deals” are nothing more than shopping tours in disguise. For families, educational travelers, and senior companions, these “tours for travel’s sake” often drift far from their original intentions.

In fact, more and more seasoned travelers are actively seeking non-shopping, non-rushed, culturally rich, and in-depth travel experiences. Singapore — a garden city that blends nature and urban sophistication — is attracting a new wave of travelers who value quality, personal growth, and educational enrichment.

Amid this trend, a new kind of travel brand is emerging: customized services focused on educational (study) tours.

1. Travel Is No Longer Just Sightseeing, but Gaining Experience

In the past, going abroad was often about photo ops, souvenir shopping, and the routine of “sleep on the bus, take photos off the bus.” Today, many parents view travel as a gateway for their children to explore the world, not just a way to relax.

Singapore is uniquely positioned to meet this evolving mindset:

• Multicultural society, offering ideal conditions for cross-cultural observation

• Advanced educational resources, including top international schools and research institutions

• Safe and orderly environment, with public infrastructure suitable for youth group activities

• Bilingual communication, making tours and local engagement easier

This environment sets the stage for programs like LEZHIYANXUE (乐知研学) — a Singapore-based educational travel brand launched by G K TRAVEL PTE LTD (a licensed travel agency) in collaboration with LEWEI EDUCATION PTE LTD. Together, they aim to deliver customized travel programs for youth that combine "travel" and "learning".

2. Not Every “Study Tour” Is Truly Educational

Many so-called “study tours” on the market are merely traditional sightseeing trips with a few worksheets or site commentaries thrown in. Some even include shopping. LEZHIYANXUE is different — its programs are based on authentic task-driven learning, more aligned with the PBL (Project-Based Learning) model.

Here’s a real-life example:

[Case Study] A Grade 9 class from a school in Guangzhou participated in a 5-day “Urban Innovation & Cultural Integration” course in Singapore:

• Day 1: Visit to the Singapore City Gallery, learning about land-use planning and green space ratios, with a follow-up survey assignment

• Day 2: Exploring Chinese and Malay cultural districts, observing public languages, festivals, and architecture — followed by reflection exercises

• Day 3: Communication experiments with local Singaporean students in a multilingual setting, ending with team presentations

• Day 4: A hands-on session at ArtScience Museum discussing AI and creativity

• Day 5: Each group submitted and presented a bilingual (English + Chinese) report on their “Future City Design Project”

There was no shopping, no rushed sightseeing — just immersive tasks integrating observation, language use, teamwork, and cultural understanding throughout the journey.

A teacher shared: “After returning, the students talked not about restaurants, but about public services and environmental design. They began to apply what they learned to how they see the world.”

3. What Does a Truly Reliable Educational Tour Provider Look Like?

It’s easy to find a travel agency, but not so easy to find one that’s truly trustworthy, especially when organizing trips for students or children. Here are some key factors families and schools should consider:

a. Legally Registered with Local Experience

As a locally registered brand, LEZHIYANXUE relies on G K TRAVEL’s licensed travel operations and rich ground-handling experience, ensuring that every part of the itinerary complies with Singapore's local safety and quality standards.

b. Backed by a Real Educational Partner

Unlike traditional tours where guides give ad-hoc lectures, LEWEI EDUCATION PTE LTD supports each program with education consultants, providing structured curriculum materials, project tasks, and assessment methods.

c. Customizable, Trackable, Feedback-Oriented

The biggest strength of LEZHIYANXUE is its flexibility. Whether it’s a 3-day mini-program or a 7-day in-depth course, itineraries can be adjusted based on the visiting school or family’s goals. Post-program services include group evaluations, teacher feedback, and curriculum reports — all useful for follow-up learning.

4. A New Trend: Lifelong Learning Tours for Adults

LEZHIYANXUE is also exploring “educational tours for adults,” moving beyond just student-focused programs. Examples include:

• Field observation courses on multilingual education for educators

• Programs on smart cities and public policy innovation for professionals

• Intergenerational learning journeys for families traveling together

These activities go beyond listening — participants are expected to observe, question, and engage. Travel becomes a mode of learning, not an escape from everyday life.

5. How to Join or Learn More About LEZHIYANXUE

LEZHIYANXUE has already supported school groups from across China and also offers small-group programs for individual families. With the brand motto:
“Serious about education, sincere in travel, no repeated paths, no cookie-cutter tours,”
every course is built around the local educational value of Singapore.

You can visit their official website for more information:
https://gktravel.tours

Conclusion: Travel Isn’t Just About Moving — It’s About Growing

In today’s fast-paced, consumer-driven world, restoring travel to a process of deep understanding, real observation, and cross-cultural experience is more valuable than ever. Brands like LEZHIYANXUE, which combine education with travel, are showing us that this vision is not only possible, but practical.

Perhaps your next journey won’t just take you a few kilometers farther—
but will also take your mind and heart a little further too.