BANSERN TRADING SDN BHD - BANSERN TRADING SDN BHD, based in Johor, Malaysia, specializes in selling clothes specifically tailored to the Malay market, offering a range of stylish and culturally relevant apparel.
At Irene, we design clothing that combines elegance with ease, offering feminine and versatile pieces that let you express your true self confidently. Whether preparing for a major event or navigating your daily routine, our collection is tailored to support the moments that matter. From power suits that remain crisp all day to dresses with functional pockets, every item is crafted to be as stylish as it is comfortable because your wardrobe should be as effortless as your life. Each piece is thoughtfully made, reflecting the care and attention you deserve.
Our Brands
At Irene, we are dedicated to empowering women through thoughtfully designed, timeless clothing. As we continue to grow into a leading fashion destination for Asian women, we’ve expanded our brand family to reflect our values and vision. Our children’s line, Sunkids, offers stylish, durable clothing with the same attention to quality and care. Irene remains a symbol of strength and femininity for women, while our soon-to-launch men’s brand, Sunmaster, will bring that same level of craftsmanship to men’s fashion.
Sunkids
Sunkids is the children’s brand created by Irene, offering stylish, comfortable clothing for kids. Like our women’s line, Sunkids focuses on playful designs crafted from premium fabrics, ensuring children can enjoy their day with ease and comfort. From everyday essentials to fun, easy-to-wear outfits, Sunkids celebrates the joy of childhood, allowing kids to move freely and stay active.
Irene
Discover your new self-care ritual with Irene, a brand that celebrates timeless, feminine, and effortlessly stylish designs for women. From meticulously tailored power suits to wardrobe essentials like lingerie, blazers, sleepwear, and pants, every item in Irene’s collection is created with attention to detail and comfort in mind. Our pieces combine elegance and ease, empowering women to embrace their true selves throughout their day.
Sunmaster
Sunmaster, Irene’s upcoming men’s brand, is designed for the modern man who values classic yet versatile fashion. Combining traditional style with modern functionality, Sunmaster offers well-designed pieces for any occasion, from formal attire to casual weekend wear. Although still in development, Sunmaster promises the same high quality and careful craftsmanship that define Irene, bringing effortless style and comfort to men’s fashion. Stay tuned for its exciting launch!
Main Office
BANSERN TRADING SDN BHD 200101012588 (548344-W)
NO 16 & 18, Jalan Kota 3, Taman Kota, 83700 Yong Peng, Johor, Malaysia.