IT Training - Social Media Marketing

Social Media Marketing Course Overview

Social Media Marketing (SMM) has become integral to every brand and business, big or small. In today’s scenario, there is high demand for professionals with expertise in SMM. This course provides training on how to create and execute Social Media Strategies that help organizations achieve goals and objectives, and ensure Return on Investment (ROI). The course is designed to help learners identify opportunities, create and execute strategic campaigns using different Social Media platforms and channels such as Facebook, Instagram, Twitter, LinkedIn, Snapchat, Pinterest and even blogs and email. The course also covers Social Media Public Relations strategies and tactics that are beneficial in growing relationships among online communities, thus contributing further value to the brand. In addition, Social Media Marketing ads promotion strategy, analytics and tactical campaign adjustments are also provided. This course has a comprehensive curriculum, designed with actual industry examples, case studies and demonstrations such that learner can gain the required skills to boost his/her career aspirations in SMM domain.

Expected Learning Outcomes

 

SMM Course Outline