Asian Trucker – a fully-fledged transport business meeting-point
Asian Trucker started with a lubricant manufacturer asking, 'I want to boost sales for my heavy truck lubricants. How do I do that, where should I go?'
The obvious answer was, 'You put an ad into a truck magazine'. So, the client asked 'Then, find me a trucking magazine where I can advertise.'
However, even though transportation is a huge industry in Southeast Asia, we were amazed to find that there was no trucking magazine whatsoever to be found!
So, we started one ourselves, and six months later, the Asian Trucker Magazine was launched in Malaysia.
Many ways of meeting customers, suppliers and other industry decision-makers. Which suits you the best?
Today, Asian Trucker has grown into a well-visited communications and meeting platform for the truck and bus industry in SE Asia.
We offer several contact points with the industry - four print magazine editions, web site, e-news letter, events, seminars and our latest success, 'Malaysia International Bus, Truck and Component Expo' (MIBTCE), which was launched in 2013.
The participants, readers and contributors of Asian Trucker platform are decision-makers within the bus, truck and construction machine industry. Key readers are decision-makers, managers and drivers at truck and bus fleet owners and operators, as well as drivers and managers in logistics companies and container port operators.
Other stake-holders are decision-makers at suppliers and partners to the transport industry, such as vehicle manufacturing and sales, finance, insurance, fleet management companies, tires, parts and lubricants suppliers, and more.
A third important reader group, to improve the overall business conditions and raise knowledge and interest about the industry as a whole, are local and national legislators and decision-makers within the public sector.
Magazines that your customers read
Today, we publish local editions of the Asian Trucker Magazine in four countries - Malaysia, Thailand, Singapore and Hong Kong.
Each edition contains country-specific content tailored to the market as well as articles of overall, general interest that run in several editions. The magazine is a source of valuable market knowledge, insights, new products info and exciting trucking stories. Subscribe here to keep up to date with the latest developments in the industry!
The magazines are widely read and has a strong readership base. Several people have made it a point to have a complete collection of all issues published, which is inspiring to us!
As an advertiser, you may use the magazine to promote your products in one or more countries, as you need it, when you need it. Creative advertising solutions are part of our offering, as well as tailored magazines to support your growth. For more information about our advertising offers, contact us now!
E-Newsletters with the latest news as early as possible
Our E-Newsletters keep our readers informed about the latest events in the industry, featuring interesting news, products and companies as well as presentations of thought leaders in the industry.
If you want to get your message out to the market, there is no faster way. To promote your products, we offer three different packages of sponsorship of the newsletters to give your brand the needed exposure. Contact stefan@asiantrucker.com now to feature your brand in the next e-newsletter.