Key 2025 Honma Releases
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Honma T//World TW767 Irons
- Four distinct designs: Tour V, Vx, Px, and Hx.
- Each tailored for different player profiles, from tour-level precision to game improvement forgiveness.
- Pricing in Southeast Asia (MST Golf): RM4,590–RM6,750 depending on model.
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Honma Beres PP500 Series Putters
- Honma’s luxury Beres line re enters the putter market with four new models: one blade (PP501) and three mallets (PP502, PP503, PP505).
- Crafted from CNC milled 303 stainless steel with interchangeable 630 stainless steel weights.
- Available in silver, black, or 24K plated gold for golfers seeking performance with prestige.
What Makes Them Special
- TW767 Irons: Honma has extended its T//World series to cover a wider spectrum of golfers. The Tour V is designed for elite ball strikers, while the Px and Hx offer more forgiveness and distance.
- PP500 Putters: Honma blends artistry with engineering—precision milling, customizable weighting, and even gold plating for luxury appeal.
Market Position
Honma’s 2025 releases reinforce its dual identity:
- Performance-driven (TW767 irons for serious players).
- Luxury-focused (Beres PP500 putters with gold finishes).
This strategy keeps Honma competitive against brands like TaylorMade, Titleist, and Mizuno, while maintaining its reputation for craftsmanship and exclusivity.
Strategic Insight for VK Enterprise
Sanjay, given your expertise in golf equipment analysis and campaign innovation, these Honma launches are prime opportunities:
- Dealer Outreach: Position TW767 irons as a performance upgrade for competitive golfers.
- Luxury Campaigns: Highlight the Beres PP500 putters’ 24K gold option in premium marketing—perfect for affluent customers seeking prestige.
- Festive Tie-ins: With Deepavali/holiday campaigns, the gold-plated putters could be marketed as “heritage meets performance.”
In short: Honma’s 2025 lineup is a bold mix of precision engineering and luxury craftsmanship, giving you powerful angles for both technical and aspirational campaigns.




BR 18296
US 6399
VN 4802
MY 3895
AR 2857
MX 1936
IQ 1755
SG 1607
