Potensi Waja Sdn Bhd manufactures Counter Display for Checkout solutions that help brands increase last-minute purchases at the payment area. Designed for cashier counters and service desks, our displays are compact, stable, and built to highlight small products clearly at the most critical buying moment.
If you want to improve impulse sales without taking up too much space, a well-designed checkout counter display ensures your products remain visible, organized, and easy to grab.
What is a Counter Display for Checkout?
A checkout counter display is a small point-of-sale unit placed near the payment area to encourage add-on purchases. Positioned directly in front of customers while they wait to pay, it increases product exposure and supports promotional messaging.
Because checkout is the final decision point, this display format is highly effective for boosting conversion.
Who is this checkout counter display best for?
This solution is ideal for retailers and brand owners who want a space-efficient promotional display in high-traffic checkout areas.
- FMCG brands promoting small packaged goods
- Pharmacies featuring supplements or trial-size products
- Beauty & skincare brands encouraging add-on purchases
- Convenience stores driving impulse buys
- Seasonal campaigns requiring short-term counter placement
Why choose Potensi Waja for checkout counter display manufacturing?
A checkout display must stay neat, stable, and aligned with your brand image. Potensi Waja focuses on structured fabrication, balanced design, and consistent finishing to ensure your display performs well in daily retail operations.
1) Built around your product size and weight
We design according to your product dimensions, packaging type, and available counter space. Whether you need peg hooks, tiered shelves, or compartment layouts, we tailor the structure to suit your campaign goals.
2) Compact yet attention-grabbing
Checkout areas are limited in space, so every design focuses on efficiency and clarity:
- Small footprint suitable for cashier counters
- Organized layout for easy product access
- Clear branding header for promotional messaging
- Stable base support for busy retail environments
3) Suitable for single outlets or nationwide rollout
Whether you require a limited quantity for selected stores or bulk production for wider retail distribution, we support consistent manufacturing standards and delivery planning.
Common checkout counter display options
- Peg hook counter displays for hanging products
- Tiered step displays for layered product visibility
- Open bin countertop units for promotional bundles
- Header-branded checkout displays for campaign focus
- Multi-slot compartment displays for product organization



