ROG, the leading gaming brand, launched three new products - ROG STRIX SCAR 16/18, ROG Flow Z13, and ROG Zephryus M16 at the Battle Arena Malaysia on March 3, 2023. The launch event had three experiential zones that showcased the three new models, each designed to give attendees an immersive experience of the unique features of the products. The event also featured three gaming zones, including League Of Legends, Apex Legends, and Dragon Ball FighterZ, where attendees could experience the products first-hand. KOL Elyn Leong was the guest of honor at the event and demonstrated her gaming skills to the attendees by playing covercooked 2 on the ROG Zephryus M16. Overall, the event was a massive success, and attendees were impressed by the three new products and their unique features.